Pricing Your Work with Confidence

Pricing your work can be one of the most complicated parts of running a creative business—especially when your art is more than just a product. It’s personal, expressive, and sometimes luxurious by nature.

Join us for a special presentation and Q&A session with Lisa Wicka, Associate Professor of Art, Art Program Chair at UW Green Bay, a practicing artist, and advisor who guides college seniors in launching their creative careers. Together, we'll explore strategies to confidently price your artwork and handmade goods, balancing cost, value, and your place in the market.

Whether you struggle with underpricing, navigating high-end buyers, or simply want to refine your approach, this talk will offer practical tools and fresh perspective for makers of all kinds.

You'll learn

• What makes art and handmade work different from mass-market products

• How to define luxury and value in your unique niche